Course CodeSGB7Fee CodeSGDuration (approx)20 hoursQualificationCertificate of Completion Improve your Sales Skills or those of your staff! 20-hour online course written in conjunction with Garden Centres of Australia Learn the art of selling - understanding that a more professional approach to selling is the key to improved sales in today’s competitive environment. Lesson Structure There are 8 lessons in this course: Presentation, Personality and Communication in Selling Personality, Self-Awareness and Attitude Types of Shoppers Communication, Active Listening and Conversation Selling Communicating Confidence Trends in Garden Centre Customers Helping the Product Sell Itself Merchandising and Displays Signs How Customers Pay Garden Centre Products and Services Product Knowledge What is Product Knowledge? Knowing your competition Marketing For Garden Centres and Nurseries Mark Ups in Garden Centres – What to Charge What is a ‘Reasonable’ Mark Up? Selling Made Simple Introduction - The selling process Steps in Sales Using Language to Promote Sales Creating Logical Sentences Reduce Confusion in Your Sales Approach The Opening - Gaining Customer Attention Introduction Timing and Opening a Sale Closing a Sale (COS) Add-On Sales/Upselling The Law and Selling Ethics and Selling Ethics in Sales Guidelines for Ethical Marketing and Selling Gaining and Keeping Customers Customer Satisfaction Promotions Measuring Success